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Welcome! Let us introduce ourselves...
We are a small boutique style shop in Brooklyn, Wellington (New Zealand). We peeled the newspaper off our front windows to a community of ever increasingly anxious Brooklynites on September 15th, 2007.
We are a kick ass Mother daughter duo who were both frustrated with not being able to devote all our time to creative projects, so we decided to create a platform to feed our creative desires.
I, Ginny trained in painting at Wintec in Hamilton & AUT in Auckland and have had various retail & Visual merchandising experience in Homewares & Frances (my Mum) was an Optometrist. (But much too creative for that profession if you ask me).
So out of our frustration, experience, passion, blood & sweat (no tears) grew Swonderful, an Emporium of sorts, stocking- Papercup (our own label- tees, bags, purses, frocks, tops, toys & jewellery), Lily Rosemary & the Jack of Hearts, Secret Squirrel, Lady Luck Rules OK, Nut & Bee, cute toys from Geek Freeks & Inner Beasties, Rachel Carley Ceramics, Pop Ink & Magic Jelly.
We hope you like our blog. We aim to update very frequently, watch this space!
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